Lian Li Lancool III RGB Issue

I want to turn off the RGB on the front fans. The MC salesperson demonstrated this in the store, cycling through the modes.

Cycling through RGB modes does not have an 'off' option. Cycling through colors has no 'black'

Internet research suggested that I press and hold to color button for three seconds. This did nothing.

I installed L Connect 3, which did not recognize and of the RGB elements in my system (I also have the Lian Li Galahad AIO Cooler)

I contacted Lian Li Support, and they were entirely unhelpful. After 3 days, they sent me a one line response,

"This case front fans cannot be controlled by L-CONNECT 3 , it have to sync with your MB."

I have an ASUS ROG STRIX B650E-F mobo and upgraded to the latest firmware. I don't see anywhere in bios to modify RGB. Am I missing something?

Thanks,

L3n